… is sauce for the gander

The Heartland billboard in Chicago

What an amazing experiment.

But the alarmists don’t like this. No, they don’t like this at all. Well, many sceptics don’t like it either — it’s the raw, bleeding, white-knuckled edge of hostility. It simply points out what is true: that some loathsome people believe in dangerous man-made global warming. But it sets an objectionable context and tars its opponents with a distastefully black brush.

Of course, it just turns the warmists’ own arguments back on them. They started it, and they’ve been at it for years. The sceptics have been immensely patient. The warmists are the ones with the shredded moral fibre.

For a sample of their complaints about this detestable sceptical tactic, a reader referred me to Stephan Lewandowsky’s article Are Heartland billboards the beginning of the end for climate denial? at The Conversation, Continue Reading →

The end of scepticism

Tui billboard proxy

Read about the Heartland Institute’s brief experiment with provocative marketing.

UPDATE Thursday 10 May

At five to nine this morning I received an email from Nick Downes, who works for Federation Media (“We specialise in doing the web right”) whose web site displays some spectacular work for some spectacular clients.

After taking some advice, I removed the Tui billboard facsimile above. Continue Reading →