UPDATE1: OCT 3 12:25 AM
Apology from O2. See end of story.
UPDATE2: OCT 3 10:30 AM
Many more sponsors and partners than I realised. H/T Huub Bakker.
Join the boycott of Sony, O2 and Kyocera
(see end of story)
After all the work they put into it, the film “No Pressure” lasted just a few hours on the Internet before the torrent of abuse from scandalised viewers forced the producers to apologise and withdraw the movie. Or they tried to. Unfortunately for them it went viral and is still available all over the place. Anyway, their apology wasn’t worth the ether it was posted into.
What a storm of outrage the film aroused! Oddly enough, it affronted both sides of the climate debate equally. The film was deeply disturbing because it crossed a boundary in gruesomeness and the corruption of youth. Even in the cause of saving the Earth, reasonable people everywhere are saying “that’s a brutality too far.”
Slick but sick
I’m talking, of course, about the mini-movie released yesterday by 10:10, a global campaign to “cut carbon” by 10% a year, starting in 2010.
Produced by Richard Curtis (writer of Blackadder, Four Weddings, Notting Hill and others), acted by some famous names along with footballers from Tottenham Hotspur and with a full professional film crew giving their time for free, the film production was certainly slick.
Slick, but sick. Let us hope we never see its like again for any reason. The production of “No Pressure” marks a terrible new low in the propaganda that passes for information in the climate wars. What a shame all that effort went for nothing. Continue Reading →
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